Epilepsy Alliance America Brand Strategy results unveiled
Published on March 19th, 2025 in News
(March 19, 2025: Charlotte, NC) Epilepsy Alliance America unveiled our new mission, vision, and purpose statements at our second annual Member Organization Meeting in Charlotte, North Carolina on March 19, 2025. The new statements were shared with Epilepsy Alliance America members and stakeholders during our annual Recognition Dinner.
Epilepsy Alliance America Board members began working on the Brand Strategy back in October, 2024 with an in-person meeting in Covington, Kentucky. During the Member Organization Meeting in Charlotte, the Board continued work on the creation of a three-year strategic plan for the organization which was founded in 2018. The priorities will be shared when they are completed by the end of Spring, 2025.
These new mission, vision and purpose statements reflect Epilepsy Alliance America and our member organizations’ continued commitment to serving and supporting the epilepsy community, both nationally and locally.

New Statements
Purpose:
Providing hope and possibilities for people impacted by epilepsy.
Mission:
A National Community, Building Local Solutions for people impacted by epilepsy.
Vision:
Everyone with epilepsy can live their best lives.
Our network of member organizations is providing local solutions for people affected by epilepsy EVERY DAY. Collaboration is in Epilepsy Alliance America's DNA and, working together, our member organizations provide a national community for people impacted by epilepsy, said Lisa Gallipoli, Epilepsy Alliance America's Executive Director.
Core Values
Collaboration • Inclusion • Responsiveness • Compassion • Integrity
The Board of Directors also named and defined our Core Values.
Our member organizations are committed to working in Collaboration, boldly advancing the mission and vision of Epilepsy Alliance America together.
We foster an environment of Inclusion where member organizations of all sizes and specialties are treated with the same respect, given the same representation and valued equally. We strive to provide the same environment for the families and individuals we serve throughout our network.
We value Responsiveness between our member organizations and to those they serve, actively listening and learning to improve the lives of people with epilepsy and their caregivers.
We lead with Compassion and empathy.
We demonstrate Integrity by fostering transparency, establishing accountability, and nurturing lasting relationships.